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New: the Ginseng Ritual has arrived

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Korean Skincare,
Refined for Everyday Rituals

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Lip Plumping Butter
Lip Plumping Butter
12.90 KM

Intensely hydrates lips while enhancing a fuller, smoother look.

Face Soothing Mask
Face Soothing Mask
9.00 KM

Calms and hydrates skin for a refreshed, comfortable feel.

Melting Oil Cleanser
Melting Oil Cleanser
22.00 KM

Melts away makeup and impurities while keeping skin soft, clean, and balanced.

Gentle Exfoliating Gel
Gentle Exfoliating Gel
20.00 KM

Gently exfoliates to remove dead skin cells and reveal smoother, brighter skin without irritation.

Refreshing Milky Toner
Refreshing Milky Toner
19.00 KM

Hydrates and refreshes skin while restoring moisture after cleansing.

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Arayah’s mission

The art of skin.

At Arayah, we believe beauty is more than appearance — it is a feeling, a ritual, and a reflection of who you are. We celebrate femininity, empower women to make themselves a priority, embrace simplicity, unite nature with science, and see skincare as an art of care.

The Signature Set 89.00 KM
The Dewy Skin Set 73.00 KM
The Deep Cleanse Set 36.00 KM
The Must Have Set 52.00 KM

Lip Plumping Butter

12.90 KM

Face Soothing Mask

9.00 KM

Melting Oil Cleanser

22.00 KM

Gentle Exfoliating Gel

20.00 KM

Refreshing Milky Toner

19.00 KM

Skin Type Quiz

Find your perfect routine in under a minute. Take the skin quiz and get personalized product picks just for you.

Skin Care Tips

How to Build a Simple 5-Step Skincare Routine

Glass skin was never really about glass. The phrase describes light — the even way it returns off a barrier that is properly hydrated, without the scatter that dryness and irritation create. You cannot buy that finish in a single bottle. You build it, slowly, in the last five minutes of the day. 1. Double … Continued

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Skin Care Tips

Why Centella Asiatica Is a Skincare Favorite

Centella asiatica, also known as cica, has long been used in Korean skincare for its calming, barrier-supporting properties. It contains compounds that support the skin’s natural repair processes, making it a common pick for sensitive or reactive skin. Look for it in moisturizers and recovery creams after exfoliating treatments, when the skin barrier needs extra … Continued

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Skin Care Tips

5 Korean Skincare Secrets for Glowing Skin

K-beauty routines lean on gentle, repeatable habits rather than harsh, occasional fixes. Double cleansing lifts sunscreen and makeup without stripping the skin barrier, while layering lightweight toners and essences builds hydration in stages instead of one heavy application. Consistency matters more than any single miracle ingredient: a simple routine followed daily outperforms a complicated one … Continued

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Skin Care Tips

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Skin Care Tips

Niacinamide: The Ingredient Your Barrier Loves

Niacinamide has earned its place as one of the most reliable ingredients in a skincare routine, and for good reason: it works with your skin barrier instead of against it. Unlike stronger actives that can leave skin reactive or flaky, niacinamide (a form of vitamin B3) supports the barrier while still delivering visible results — … Continued

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Key ingredients

PDRN (Sodium DNA)

Inspired by one of Korea's most innovative skincare ingredients, PDRN helps support skin renewal, strengthen the skin barrier, and improve the appearance of firmness for long-term skin health.